The Presence of Women in The Mass Media and its Effects on Iranian Society

Document Type : Original Article

Authors

Department of Women Studies, Faculty of Humanities Sciences, Islamic Azad University Arak Branch, Arak, Iran

Abstract

This article is meta-analysis of five articles about women and media. Several researchers have attempted to study issues related to women and media in light of sociology and assess the contributing factors and consequences. This meta-analysis is an attempt for reanalyzing collection of studies in this area and identifying their strengths and weaknesses. The results of this meta-analysis demonstrated that the effect size of gender stereotypes on women representation was medium 0.231. On the basis of the literature review and also the results of this meta-analysis, some solutions with regard to improving women representation were presented. This includes some intervention in individual and social factors.

Keywords